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N. Richard Friedman, Chairman. Mr. Friedman directs strategic business assessments, advises energy companies on customer marketing strategies, and identifies opportunities for new business development ventures. He is a nationally recognized expert on DR and commercial and industrial energy use. He serves on the IEEE committee currently designing interconnection standards. Over the last 3 decades he has written and lectured extensively on the application of electrotechnologies for process operations, customer power generation, DR and cogeneration, and innovative approaches to product and service marketing. Mr. Friedman has a BS in Electrical Engineering from the Moore School at the University of Pennsylvania and a Master in Engineering Administration from the George Washington University. He is a member of the Institute of Electrical and Electronic Engineers and the Association of Energy Engineers.

Paul Lemar, President. Mr. Lemar manages projects to develop and support marketing strategies for utility retail operations, energy service companies, equipment manufacturers, and customer groups. He is currently advising a group of small businesses on aggregation issues and opportunities. Over the past 15 years, he has managed dozens of market research studies, including recent studies for a global power generation equipment manufacturer, a startup small power generation system manufacturer (both client confidential), UtiliCorp, American Electric Power, and Wisconsin Power and Light. He has extensive experience in small scale power generation equipment, industrial energy markets, and emissions reduction technology. He has a B.S. in Mechanical Engineering and an M.B.A. from the University of Maryland.

Paul Sheaffer, Director of Technology Analysis and Deployment. He has a broad background in DG, the U.S. energy industry, manufacturing, motor systems, energy efficiency, industrial-sector energy use, and industrial end-use technologies and markets. Mr. Sheaffer has conducted several DG studies for EPRI and private industry, including numerous market and technology assessments of DG and energy use. He has developed many innovative forecasting tools and methodologies, and has performed numerous market and business assessments; many of them focusing on DG technologies. He has led many recent RDC projects involving small-scale power generation equipment and has extensive knowledge and experience with both the technology and business aspects of the market. Mr. Sheaffer has a BS in Mechanical Engineering from Virginia Polytechnic and State University and a Master in Engineering Management from the George Washington University.